Upcoming Fall 2012 Video Games & Social Media

Hello Everyone! Welcome to my blog about everything video games! Today, I’ll be talking about some highly anticipated games coming out in the very near future! Also, I’ll be talking about how video game companies are promoting these upcoming games through social media. To give you an idea how many expected games are coming out this fall quarter, here are some games I’ve compiled with their release dates:

  • Borderlands 2 – September 18
  • World of Warcraft: Mists of Pandaria – September 25
  • Dishonored – October 9
  • Medal of Honor: Warfighter – October 23
  • Assassin’s Creed III – October 30
  • Halo 4 – November 6
  • Call of Duty: Black Ops II – November 13
  • Far Cry 3 – December 4

Borderlands 2 is the hyped sequel to the ultimate four-player role-playing first person shooter Borderlands. Borderlands 2 will feature all new characters, skills, environments, enemies, and equipment for players to use in this new story adventure. Players will reveal secrets and will have a chance to discover new areas of the unexplored land of Pandora. I’ll eventually play this game.

This is Blizzard’s fourth expansion pack to the blockbuster MMO World of Warcraft. The game will feature the new realm of Pandaria for players to explore and introduce the Pandaren, a race that celebrates life to the fullest even while under attack. My only reaction to this game is: really Blizzard? Why do you feel the need to make yet another World of Warcraft game to stretch out the series as long as you possibly can? I have never played World of Warcraft and I will not start either. It seems like at this point Blizzard has run out of ideas for their favorite MMO and some fans of the series are even outraged about the concept of this game. Shame on you Blizzard! Stop making World of Warcraft games and create a new MMO or a totally new idea. I will definitely not be playing this game.

Dishonored is a first-person stealth game published by Bethesda Softworks and developed by Arkane Studios. You take on the role of an infamous assassin who was framed for the murder of the Empress in Dunwall. This looks to be a very promising new idea from Arkane Studios and Bethesda. I will be potentially buying this game on release day.

Medal of Honor: Warfighter is the sequel to Danger Close’s 2010 reboot of the Medal of Honor franchise. This game is set in more realistic Middle-East warfare campaigns like its predecessor and you take control of Tier-One operatives. This is a game I will be getting on release day.

Set in the late 18th century during the American Revolution, players take control of Connor, an assassin who is half British and half Native American. Connor is the new voice in the ancient war between the Assassin Order and the Templars in this next chapter of the Assassin’s Creed series. Probably one of the most anticipated games of 2012 and a must have. I will definitely be picking this game up when it releases.

Master Chief returns in Halo 4, part of a new trilogy in the Halo universe created by 343 Industries. Master Chief will have to face his destiny and a new ancient evil that threatens the universe. I don’t have an Xbox 360, so unfortunately I won’t be able to pick this one up.

This is Treyarch Studios’ sequel to the successful Black Ops game, set in the future of 2025. Technology has taken over standard warfare as we know it and the “bad guys” have the keys to new technology from the government. Players will take control of many soldiers who will contribute to stopping war from wreaking havoc on U.S. soil. I don’t understand why Treyarch chose to have this game as a Black Ops game. I think they would be better off on making a new title for a new Call of Duty entry. I’m skeptical of this game because it looks a lot like another game that was already done before (*cough* *cough* Battlefield 2142). I’ll wait this one out until I know when to buy.

This will be Ubisoft’s third entry in the Far Cry series and proves to be an ambitious project. Gameplay will take place on an island, taken over by crazed natives and warlords. Players will have to navigate the island, survive the danger, and eventually escape the terrifying island. I will be watching this game closely and will most likely pick it up on release day.

Social Media

A common theme between all video game companies when they are promoting their games is that they want their message to get out. Developers and publishers want to be heard about their games. More importantly, they want to be heard from their dedicated fans and support. An easy way of “getting the message out” to fans is through various forms of social media. Something is always going on in the news and around the world every day. Social media is that link between news topics and information from businesses every day to the users/readers. It’s a great way to get information fast in a convenient manner. Some forms of social media are Facebook, Twitter, LinkedIn, and YouTube. To promote upcoming games, video game companies always publish up to date news about their particular game usually through Facebook and Twitter. News could include new features in a game, what kind of levels the players will get to experience, details about different versions of a game (Standard, Deluxe, Collector’s), or even as simple as a release date. These kinds of updates get the fans excited and could very possibly be the selling point to someone. Certain game companies are also known to hold contests for winning collectibles, copies of the upcoming game, posters, cash prizes, etc. For example, Ubisoft could hold a contest that requires fans to scan Assassin Creed QR codes and then tag Ubisoft with the different QR codes they find. This is usually done through Facebook, Twitter, and YouTube. YouTube is a great site for a video game company to post new trailers and videos for their game. Fans are always excited to see what the developer has been up to and creating whether it be actual gameplay or just a cinematic to set the theme. Game companies also post news, pictures, and videos from events like E3, PAX, and Comic Con through Facebook, Twitter, and YouTube for everyone to see and for any fans who could not attend. Using social media to promote games is a very smart way to get fans excited and companies can even be creative with their own project(s). I think social media as a whole has grown dramatically and it’s only improving each day. It will stick around for as long as people use it and I don’t see that ending anytime soon.

That’s all for now. Until next time.


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